EMERGING FROM DARKNESS

TYPOGRAPHIC POSTER SERIES: Influential Writers 

 



OBJECTIVE





Create a cohesive visual system using experimental typography to represent 3 writers: Rabindranath Tagore, Gabriel Garcia Marquez, and Toni Morrison, and promote a fictional event for these writers.



RESEARCH




PROCESS SKETCHES 


  


While sketching and ideating, I continually came back to the idea of light- Each of these writers continually shed light on the voices of the marginalized, and provided light to their countries.




TYPOGRAPHIC FREE PLAY

During this process I experimented with analog methods of manipulating typography in order to illustrate my concept. I tried everything from laying printed type under glass to projecting type on the wall. 






CONCEPT:
Emerging from Darkness
Each of these writers wrote during times of darkness in their respective countries. Their writing served as a sense of light and hope in these times, reminding their countries that a better future was possible. I assigned one word to each writer that represented what they gave to their countries through their writing, and used typographic freeplay with a projector to visually represent this light.




HEADLINE IMAGERY



I placed type from various headlines around the key words to illustrate the idea of the darkness these writers had to combat through their writing





PROCESS  






TYPOGRAPHIC GRID

+ COLORS


As part of my typographic system across the 3 posters, I had a systematically rotated typographic grid. The first poster started with no rotation, and was from there rotated 5 degrees counter-clockwise with each poster, ending in a 10 degree counter-clockwise
rotated grid.


Each color was selected with the key aspects of the writer’s common themes or
backgrounds in mind. 







FINALS


Rabindranath Tagore used his writing to unite India in a time of extreme division under the British Raj.





Gabriel Garcia Marquez used his writing to give Colombia and Latin America a sense of solidarity
in the emergence of violent extremist groups and European colonization.




Toni Morrison used her writing to empower Black Americans while their voices and dignity were being suppressed in a period of intense racial hatred and segregation.